Client: 2(X)IST // Agency: High Tide // x9 Clips
Campaign concept centered on “Stripped Back” elevated BTS to 2(X)IST’s photo shoot. Raw, authentic, and in bold black & white. I was given a lot of creative freedom in the filming and the edit, with the rewarding creative challenge to find specific concepts and story beats that would make each social clip - and to a degree the interviews - feel self-contained and standalone.